Your posts can engage your audience by entertaining them, informing them making them think and provide values in their lives.
Engaging content is the key to increasing reach and
interaction with your Facebook Page. Your posts can engage your audience by entertaining
them, informing them making them think and provide values in their lives. We
have provided some of the best ideas that will help have best posts on your
business page.
1. Ask questions
One great way to start conversations with
your audience is by simply asking questions. Think creatively about the types
of questions you can ask. You can ask random questions that are relevant to
your industry in an attempt to get more engagement on your post. Include fun
option where you ask them to make a choice , between two things or pick a favorite …You can also ask how they are
or about their weekend plans. When you ask such questions your customers are
likely to give a response and this brings about engagement.
3. Drive audience to take action.
Add a call-to action – button on your page and write a new post that highlights it. The button encourages people to take an action that is important to your business, such as booking appointments or shopping on your website. Learn how to add a call-to-action button to your Page.
4. Celebrate a holiday
Holiday posts are some of the most valuable
content you produce for your Facebook page and other social media platforms.
Most people really contribute to the celebration. Have posts that offer great deals to your
audience or that reminds them on the very important things during the holiday
like giving back to the society.
5. Share industry news.
When you share news about your industry, it
shows your audience that you don't just care about promoting your business. You
also care about keeping your Page followers informed of current topics that are
relevant to them.
6. Use videos
Use of Videos is a great Facebook ideas that improves your strategy. Facebook
loves when users post videos. Whether it is an informational video, basic stop
motion video, educational video etc share them it is a way of referencing your
stories.
7. Share a story
Get personal with your audience for you to
build emotional connections with your them and to build brand identification.
Share on how your business started, failures, success and struggles and answer questions
in case you are asked.
8. Share
trending topics.
One great way to increase reach and engagement is to post about trending topics. You can engage with your audience even when you don't have anything related to your business Not only can this increase your chances of appearing in feeds, but people will be more likely to comment on and share your posts as well.
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